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Our Branding

Our Name

So Beau Baby is a brand that stocks beautiful, high quality products created by like-minded people, bringing customers the very best in ethical, eco-friendly and fun children’s (and parents’) products from NZ and the world!

Our Logo

Please feel free to use our logo on your marketing materials (keeping in mind it’s protected by New Zealand copyright and please use it responsibly giving it space and not changing its shape or colour):

And the bird icon is, well, iconic:

Our Styleguide

See below our Styleguide, it shows colours, fonts, and design principles we follow to keep the brand consistent across all media and platforms. The website is based on these, please follow them in your designs.


So Beau Baby Styleguide
So Beau Baby Styleguide